Kris Leite, our chief of technology, got an email from one of our clients, Rhonda at Reeds Jewelers Inc. She said:
“…you should consider getting RTF to work with [iPhones] as there would be two executives and 3 of our District Managers who already have them…”
Rhonda is talking about IMC’s Real Time Flash, our executive dashboard which shows up to the minute sales at a store, group of stores or the whole chain.
Kris’ response was interesting and passionate, so I wanted to share it with you:
“Working with the iPhone is a pleasure. Of all the smart phones out there, the iPhone in my opinion is the best. The Google G1, is second. My evaluation is purely based on the browsers in both phones, which are excellent. All other phones have browsers that do not come close.
Now, you may be asking why is the browser important in a phone? It depends on what the future trends for cellular phone usage. In my opinion, phones are becoming a replacement for the PC. With the improvement of the phone’s CPU speed, memory, and communications networking abilities, the smart phone is becoming a portable replacement for the PC.
Given that, what is the most important application of the PC? It is access to the Internet. The Internet has enormous amount of information that can be retrieved via the browser. Thus, the browser is king. The iPhone’s browser allows all kinds of access to applications, information, video, music, etc. without rewriting the applications. Before the iPhone, the phones used vendor unique browsers, special codes, limitations and vendor lock ins.
From the user point of view, it was not obvious, but from the developer’s point of view it is a nightmare. The cellular industry reminds me of the networking nightmare the computer industry was in before the Internet. Every vendor had a special networking protocol/equipment that did not allow interchange of data. The Internet freed us from that vendor lock in and the whole industry exploded.
In my opinion, that is what is happening right now with the iPhone. It is exploding. The recent sales of the iPhone have it out-selling all other smart phones. If current sales trends continue, the iPhone will be the largest percentage of smart phones in operation. The G1 has been slow to catch on, but it too will start to pick up momentum (in my opinion). The non-iPhone vendors are starting to pickup the open source (free) phone OS. It provides the other phone manufactures and service providers a quick way of trying to compete with the iPhone with minimum of development cost and time.”
Now we would like to hear from you. Are you using iPhones or similar technology? Would you like your management team to see the Real Time Flash dashboard on their “phones”?